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Hawaii rattled by quake as hurricanes near

AP US News - Thu, 08/07/2014 - 10:10am
Hawaii rattled by quake as hurricanes near Associated Press - 7 August 2014 13:26-04:00 News Topics: General news, Hurricanes, Natural disasters, Earthquakes, Tropical cyclones, Accidents and disasters, Storms, Weather People, Places and Companies: Hawaii, United States Copyright 2014 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Cremated remains of Jonestown bodies found in Del.

AP US News - Thu, 08/07/2014 - 10:10am
Cremated remains of Jonestown bodies found in Del. Associated Press - 7 August 2014 13:48-04:00 News Topics: General news, Religious cults, Massacres, Religious issues, Religion, Social affairs, Social issues, War and unrest People, Places and Companies: Dover, Guyana, Delaware Copyright 2014 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Former Marine paddles away 2 tours in Afghanistan

AP US News - Thu, 08/07/2014 - 10:10am
Former Marine paddles away 2 tours in Afghanistan Associated Press - 7 August 2014 12:48-04:00 News Topics: General news, Recreational canoeing and kayaking, Post-traumatic stress disorder, Boating, Outdoor recreation, Recreation and leisure, Lifestyle, Recreational water sports, Recreational sports, Mental health, Health People, Places and Companies: Mississippi River, Afghanistan, Gulf of Mexico Copyright 2014 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Bad bite: A tick can make you allergic to red meat

AP US News - Thu, 08/07/2014 - 10:10am
Bad bite: A tick can make you allergic to red meat Associated Press - 7 August 2014 13:31-04:00 News Topics: General news, Health, Allergies, Food allergies, Diseases and conditions Copyright 2014 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Researchers ID 1st set of remains from Fla. school

AP US News - Thu, 08/07/2014 - 10:10am
Researchers ID 1st set of remains from Fla. school Associated Press - 7 August 2014 13:36-04:00 News Topics: General news, Higher education, Forensics, Education, Social affairs, Law and order People, Places and Companies: Claude R. Kirk, Florida Copyright 2014 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Florida woman charged in NJ in son's 1990s slaying

AP US News - Thu, 08/07/2014 - 10:10am
Florida woman charged in NJ in son's 1990s slaying Associated Press - 7 August 2014 11:50-04:00 News Topics: General news, Homicide, Legal proceedings, Arrests, Crime, Violent crime, Law and order People, Places and Companies: New Jersey, Florida Copyright 2014 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Judges weigh gay marriage cases from 4 states

AP US News - Thu, 08/07/2014 - 10:10am
Judges weigh gay marriage cases from 4 states Associated Press - 7 August 2014 09:26-04:00 News Topics: General news, Gays and lesbians, Same sex marriage, Sexual orientation discrimination, Marriage, National courts, Constitutions, Government and politics, Family issues, Social affairs, Gay rights, Human rights and civil liberties, Social issues, Discrimination, National governments, Courts, Judiciary People, Places and Companies: Bill Clinton, George W. Bush, Barack Obama, Ohio, United States, Kentucky, Cincinnati Copyright 2014 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Summary of gay marriage cases before appeals court

AP US News - Thu, 08/07/2014 - 10:10am
Summary of gay marriage cases before appeals court Associated Press - 7 August 2014 02:26-04:00 News Topics: General news, Gays and lesbians, Same sex marriage, Gay rights, Sexual orientation discrimination, Marriage, Court decisions, National courts, Lawsuits, Family issues, Social affairs, Human rights and civil liberties, Social issues, Discrimination, Legal proceedings, Law and order, National governments, Government and politics, Courts, Judiciary People, Places and Companies: Steve Beshear, Jack Conway, Ohio, Tennessee, Cincinnati, Kentucky, Michigan Copyright 2014 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Sen. Alexander faces tea party-styled challengers

AP US News - Thu, 08/07/2014 - 10:10am
Sen. Alexander faces tea party-styled challengers Associated Press - 7 August 2014 04:54-04:00 News Topics: General news, Government and politics, Senate elections, Elections, State legislature, Legislature, Race and ethnicity, Campaign spending, Health, State governments, Social issues, Social affairs, Campaign finance, Campaigns People, Places and Companies: Lamar Alexander, George Flinn, Mitch McConnell, Thad Cochran, Pat Roberts, Scott DesJarlais, Steve Cohen, Tennessee, Memphis Copyright 2014 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Andromeda: The Backlist, Sustained Marketing, and Digital Solutions on the Horizon (a "Rotten Tomatoes" for Books)?

49 Writers - Thu, 08/07/2014 - 8:47am

When do you give up on marketing a title and move on?
Recently, I was approached by an enterprising writer-blogger-reviewer who asked to include me in a lineup of monthly interviews she is doing with authors of novels that involve art. I said yes—thanks!  
But my first gut response was to feel only a fraction of the motivation I would have for helping to bring attention to a new or yet-to-be-released book. I don’t talk much lately about The Detour, which came out what seems like hundreds of years ago – 2012 – because I’m more interested in talking about what I am writing now. And maybe my second novel’s window of opportunity has already closed? It’s easy to buy into the old-fashioned publishing attitude that a book will hit big right away, or not at all. That’s short-sighted thinking on my part, as I’ll explain toward the end of this post.
When your book is published, your publisher will give it one big new-release push—hopefully.  With luck, there may be another little boost when the paperback is released a year later. What constitutes a push is debatable. It used to involve book tours, radio interviews, advertisements, and more. Now, it may involve a reading or two organized by the author, and not much else that is highly visible to the author or readers. Of course, the publisher may be plenty busy just getting books into the hands of reviewers and bookstores, paying for premium shelf space, and trying to grab attention in a marketplace crowded with over 3,000 books published daily.
It used to be that if the bookstores weren’t ordering and re-ordering in large quantities, the book’s life might be over in a handful of months or even weeks. Hopefully, that extremely small window of opportunity is a thing of the past. One reason I am grateful to Amazon – while keeping my mind open to the valid criticism regularly lobbed at the behemoth—is because at least online retailers provide a place where millions of titles can remain available to anyone willing to search.
A recent study showed that 60 percent of book sales have migrated online – a comfort to those of us who don’t see our older titles, or even many newer ones, stocked at Barnes & Noble—the company that used to be criticized as too powerful, before Amazon became even more imposing. But the bad news, the Codex Group study tells us, is that online sales still have a “discoverability” problem. Only 17 percent of books are first found online. Internet booksellers like Amazon account for just 6 percent of discoveries. Buyers still use physical bookstores as places to browse, even if they don’t buy. Brick-and-mortar browsing and recommendations from friends, the most powerful discovery tool – not online marketing or even book reviews – are the way most people decide what to read next. 
But is this something to worry about, or is it just another evolution-to-digital problem that will go away in time? Amazon acquired Goodreads to address the discoverability problem. Net Galley—providing online access to advance copies—has expanded. Book-loving realists are dreaming up other ideas: like how about a really robust critical-and-amateur review aggregator, a.k.a. a Rotten Tomatoes for books? (One site already claims to be just that, but I’m guessing there will be lots of competition.)
Smart people are working on the problem. Meanwhile, I think of my own recent buying habits, just from the last week or so, whether or not they are typical.
From Title Wave, my favorite used bookstore, I bought a pile of books, including the classic Wide Sargasso Sea by Jean Rhys (1966) and The Cement Garden by Ian McEwan (1978). From Amazon, I bought two e-books – get this, books I already own and have stored in boxes and want to read again, annotate electronically, and carry around more easily. (Many e-readers are like me, eager to own the same books in both digital and physical format.) These titles were Panther in the Basement by Amos Oz (1998) and Specimen Days by Christopher Cunningham (2005). 
Good news on the e-book front, by the way: people who read e-books read more in all formats, and 42% report their reading has increased since they started using e-readers. For me this is true, and I’m heartened by the fact that I see an even bigger increase in my teenage daughter’s reading, now that she can peruse (via Kindle samples, for example) and acquire books in digital format more easily and independently.
Finding an altogether unknown author is still trickier online, but finding books by authors we already love, or books similar to ones we’ve already loved, is getting easier all the time. For that reason, I should not consider my older titles past the date by which they might still make a splash, and neither should you. I should remember that anything I can do to market a work is important as it was two or five or ten years ago. As this worthwhile industry article says, considering the changing nature of the backlist, “Any book is new to sombody who didn't know about it before."
Amen to that.

Andromeda Romano-Lax is the author of The Spanish Bow and The Detour. She is a co-founder of 49 Writers and teaches in the UAA MFA low-residency creative writing program. She is also a book coach with a special interest in revision, narrative structure, and the lifelong development of the writer. Contact her at aromanolax@gmail.com for more info on her book coaching services.
Categories: Arts & Culture

Book Review Winners Week 8

Juneau Public Library Blog - Thu, 07/31/2014 - 4:08pm
From the Mendenhall Valley Library  Reece Bleakley, age 12, a gift certificate to Coppa and a scarf from Fairweather Gallery for her review of The House of Hades by Rick Riordan. “One fascinating part of this book is all of it!! But I guess one I remember the most is when Hazel battles Pasiphae and […]
Categories: Arts & Culture

Book Review Winners Week 7

Juneau Public Library Blog - Thu, 07/24/2014 - 12:08pm
From the Mendenhall Valley Library  Finn Kesey, age 9, a gift certificate to Bullwinkle’s Pizza Parlor for his review of Total Soccer by Dean Hughes. “One fascinating part of this book is when he makes a head shot for a goal.”  Johnathan Garrigues, age 6, a gift certificate for Hearthside Books and Toys for his […]
Categories: Arts & Culture

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