06/25/12 - 8:27am
Alaska technology entrepreneur Tyler Arnold and two partners based in Europe have formed a new company, SimplySocial, and rolled out new software that helps businesses more easily use social media sites like Facebook, Twitter and YouTube for marketing.
The software could also help political candidates and elected officials reach voters and constituents.
“Our goal is do for social media what AOL did for e-mail in the 1990s,” Arnold said. “Remember ‘you’ve got mail’?”
Turbotax, for filing tax returns, is another example.