CPGH names interim CEO

Posted: Sunday, October 07, 2001

The board of the nonprofit corporation that runs the borough hospital in Soldotna has named Jay Seigfreid of Quorum Health Resources the hospital's interim chief executive through December 2002.

Seigfreid has served as acting chief executive since Martin Richman, the hospital's last permanent chief executive, resigned last May. Seigfreid retains his position as vice president, Alaska region, with Quorum. Through December 2002, though, his primary responsibilities will be to nonprofit Central Peninsula General Hospital Inc.

"Jay brings to CPGH a wealth of experience in business planning," said Steve Hoogland, vice president of the CPGH Inc. board. "He has more than 20 years experience making strategic and business plans happen. His is exactly the real-world experience the hospital needs at this stage in its development."

Chuck Baker, Quorum Group vice president, said Seigfreid is an expert in business planning.

"We are pleased to be able to match Jay's strengths with central peninsula's needs and are very happy he was willing to make a long-term commitment to the hospital," Baker said.

CPGH Inc. has completed its new strategic plan and an overall business plan for the hospital. Now, it is writing business plans for individual departments, Seigfreid said. The goal is to provide the services that make sense for the central peninsula's population, which has grown larger and older.

Seigfreid said the hospital already has added many of the services it needs to keep patients here, rather than losing them to hospitals in Anchorage or the Lower 48.

"Orthopedics has expanded. We have an oncology program that's serving a lot of people. Physical therapy has grown quite a bit," he said.

Because the hospital offers more services, more patients are seeking care. That has produced a serious space crunch, he said.

Last spring, the hospital hired Roger Panther, president of American Health Facilities Development LLC, to plan facilities. After consulting community leaders, Panther suggested three options -- renovating the present hospital, building a new one at the present site, and adding satellite facilities in other communities. Panther has delivered his final report, but the board is still studying it, Seigfreid said. It probably will not announce a course of action for quite a while, he said.

Meanwhile, CPGH Inc. has leased space near Jo-Ann Fabrics for its out-patient physical therapy program. Moving out-patient physical therapy out of the hospital will make room for other services inside, Seigfreid said. The hospital plans to add a speech therapist and a dietitian, he said.



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