Rug Bones expands, gives back to community

Posted: Thursday, December 04, 2008

In just under three years of existence, Rug Bones LLC has increased their number of employees fivefold and their store space by 7,000 square feet.

Store manager Mike Cole began as Rug Bones' sole employee nearly three years ago when Anchorage owner Frank Thomas first brought the flooring store to the Kenai Peninsula. Rug Bones leased 3,000 square feet of a building owned by Great Land Foods in Soldotna.

As business grew over the years, Cole added employees to his staff, many of them members of his family. Today, there are five employees, including Cole, working at the store.

Rug Bones is a full licensed dealer, offers full service labor and makes special orders. "We do it all," Cole said.

About a year ago, Rug Bones upgraded to a 10,000-square-foot warehouse off of K-Beach Road behind Save-U-More.

"It's nothing fancy, just lots of inventory," Cole said.

Kenai Peninsula Borough residents are responsible for Rug Bones' growth. "I really want to thank the community," Cole said.

Cole doesn't spend any money on advertising, but built the business on word of mouth.

"If you give people a good product and treat them right, they'll advertise for you."

As a part of the community, Cole believes in giving back to his fellow peninsula neighbors. For the past two years, Rug Bones has donated all the flooring materials needed to Habitat for Humanity for its annual housing project.

"What a way for young people to start out," Cole said about Habitat.

"Whatever we can locally, we try to give," he said. "It's very important to us."

Cole said he enjoys the flooring business because he likes sales, likes helping others and works with a great crew.

"We're just good old Alaskans," he said.

Mike Nesper can be reached at

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